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Innovation & market adaptation way ahead for renewables, say experts

Adapting to market demands and innovation will be the way forward for clean energy sources and technologies, experts from India and Japan said at the Global Partnership Summit here on Monday. The panel of experts was discussing the theme of ‘Clean Energy Sources and Technology’, especially the role of solar energy in India’s renewable energy expansion plan.

The discussion saw the participation of Masatsugu Shimono, Vice Chairman, IBM, Japan; Taishi Sugiyama, Senior Research Fellow, The Canon Institute for Global Studies; Aishwarya Kachhal, Indus Towers Limited and Prity Khastgir, Founder & CEO, Tech Corp International Strategist (TCIS). The session was moderated by Pranav Mehta, Founder Chairman, National Solar Energy Federation of India.

Setting the tone for the discussion, Mehta stressed that renewable energy has figured prominently in the Paris climate accord that has been ratified by 170 countries till now. He pointed out that while the developed countries were leading renewable energy production a few years back, China has now sped ahead by becoming the world’s top solar energy producer, ahead of United States of America, Germany and Japan. India is the sixth largest producer of solar energy and a recent report by consulting firm Bridge to India said that India’s solar energy capacity is expected to touch 20GW or 20,000 MW by the end of 2017-18 financial year. Currently, around 22% of India’s power comes from renewable energy sources, Mehta said.

Mehta added that there is also an urgent need for energy efficiency as conventional energy production sees significant loss during generation, distribution, storage and use.

Meanwhile, researcher Taishi Sugiyama said that in the coming years, electric vehicles, self-driven cars and car sharing are going to be major contributors in cutting carbon emissions. “Carbon dioxide emissions can be reduced up to 100% and can also bring a host of economic benefits,” said Sugiyama.

The panelists also emphasized RE’s impact on social innovation, health and livelihoods of people. Keeping in mind the present growth rate of the economy, the energy needs are expected to double in the next 6 to 7 years. To meet these needs, solar harvesting and big data analytics will play a pivotal role, said Prity Khastgir.

The Global Partnership Summit has evolved from the India Japan Global Partnership and the three-day event will see participation of over 200 speakers including central government ministers, industry leaders, academicians and social entrepreneurs. They will speak on issues such as clean energy, urban development, mobility, health and education among others.

Source:http://www.dnaindia.com/business/report-innovation-market-adaptation-way-ahead-for-renewables-say-experts-2566884

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Patent Searching RESEARCH by Genius Geeks

Patent Search: Determine how prior art is similar or different?

can you copyright an idea or concept how to patent a business idea in india how to pitch an idea to a company and get paid

Patent filing requires “money”. Patents have filing fees, professional fees and maintenance fees over the life of the patent and a large amount of money is required for the defence of the patent. A Patent search is carried out inorder to ascertain that the patent generates enough financial gains to justify the cost associated with its filing and the time and expense of moving forward with a patent application is a worthwhile.

For inventors, searching prior-art in the form of patents filed and granted should be the first step in the patent application process. Patent search gives an opportunity to discover which aspects of your invention can be claimed and high quality patent searches can help inventors anticipate about the scope of any patent claim. Without a patent search an inventor will describe the various  aspects of an invention as if they are equally important which won’t be the case.  

A patent is lot more than just a document. Careful assessment of patents found in the search report is tedious but the inventors who really take the time to read the key patents found in the search know its importance in contributing to the decision about whether to move forward with the patent application and then ultimately to meaningfully contribute to the preparation of a patent application.

Unfortunately, a lot of inventors only give a hasty and not thorough review of the patents found, thereby missing a great opportunity to use the prior art found to figure out what is most likely unique and patentable. Inventors perhaps look at the titles, the pictures, maybe read the Abstract and get overwhelmed.

For this reason inventors frequently choose to hire a patent professional or patent attorney for carrying out patent search. The inventor has the detailed knowledge of the invention, and is in the best position to identify the similarity and differences of the invention with respect to the prior art and the patent professional is in the best position to determine whether those differences will likely contribute to patentability through a collaborative approach.

A detailed compiled disclosure of the invention forms the foundation of a strong patent application. Determining how the prior art is similar and how it is different is essential to being able to gather great detail of information that can be put together while writing a patent application and invariably leads to a far more detailed written description of the invention.

Many a times inventors carry out a patent search themselves before filing a patent application and during the patent examination an exact invention already patented is found. But this is why you do the search!!!!

Thus, It is better to spend a modest amount of money on patent search before filing a patent application to learn about the prior patents instead of spending a lot of money on patent application only to learn later that no patent could be obtained.

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Turning Your Idea Into a Product

Turning Your Idea Into a Product (and Launch It!)

From a light bulb above your head to a mobile device or any other product available in the market came into existence through a series of actions or steps known as “Innovation”. Every product that you can purchase from market today started as an idea in someone’s head.

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The road from an idea to a finished product is full of substantial barriers — it takes lot of efforts and luck to launch a product into, and get that product accepted by, the marketplace. But equipped with the right information and resources, you can put yourself on the path to bringing your invention to market.

But how to get started to turn your idea into reality? What are the basic steps you should take before your product hits the market?

One of the best ways to determine the success of your idea is to carry out a complete “market survey” before you put in your efforts, time and money in creating the product. You should know if there are customers for your product in the market.

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Find answer to the questions like: What is the size of the target market? What are the similar products existing in the market? What you’ll need to do differently to stand out from your competitors?

 

 

Protecting your intellectual property: First and  foremost important step is to perform patent research to find out if your product infringe upon someone else’s intellectual property. Visit patent databases like Espacenet, U.S. Patent and Trademark Office (USPTO), Patentscope, Indian patent Office (IPO) to look for patents similar to your invention. You may seek professional advice to protect your intellectual property.

Why protecting your intellectual property is important?

4Patents provides the exclusive rights which allows you to use and exploit your invention for twenty years from the date of filing of the patent application.

Through these exclusive rights, you are able to prevent others from commercially using your patented invention, thereby reducing competition.

If you yourself don’t commercialize your product, you may sell it or license the rights to another enterprise which will be a source of income.

Business partners, investors and shareholders often look to see whether a budding company has protected its intellectual property. A strong patent portfolio help in fuelling investments for emerging tech companies. Investors perceive patent portfolios as a demonstration of the high level of expertise, specialization and technological capacity within your company.             

Developing a prototype of your product:  

Prototype of a product can even be as basic as a drawing or diagram or as intricate as a professional product but the prototype should be able to clearly explain the basic idea or concept behind the product.

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In the “world of innovation” it’s all about the appropriate timings for launching a product into the market. It takes a while … success is not something you can build up overnight. Figure out how to get your product out to the public, frame a marketing strategy and wohooo you are ready to turn your product idea into reality.

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Sustainable innovations and their impact on economic growth of the country

Sustainable innovations and their impact on economic growth of the country

Technology and innovation policy is linked to the three verticals of sustainable development namely economic growth, social integrity and environmental conservation.

Sustainability requires innovations with a reduced impact on the environment. In the face of current situation, world’s three biggest challenges are: water supply, energy supply, and global warming.

But even the most advanced brands haven’t begun to approach solutions to the issue. Most companies are spending their resources working on reuse and minimizing the resources that go into producing goods. But that can only take us part of the way to sustainability.

The major issue is that most companies are coming up with more and more products for the consumers without mechanisms for re-usage. The problem is getting worse with ever-shortening product life cycles.

Why is it that even the remarkably innovative, entrepreneurial, and intensely competitive companies can’t find ways to deal with these global challenges?

Finding sustainable solutions isn’t about discovering new, indelibly disruptive ideas because the more green solutions we have, the less effective and efficient processes become.

There are three major changes brands must put into place to find a solution to this problem.

Standardize– There will be no sustainable business without standardization.  Companies in all industries need to agree to certain manner of production that allow for recycling. To win the battle of sustainability, companies will have to give up individuality for standards. For example. In many countries, glass bottles used in beer and wine industries are reused over and over again. This is possible only because the big brands have agreed to stick to a certain size and type of bottle.

Design products well- The time it takes to get most products to market has been significantly reduced over the last decades. But to become sustainable, companies need to take their time and extend their product’s life cycle. Well-designed products simply last longer.

Redefine Consumption- Last but most important, companies must rethink the very idea of what they want consumers to consume and how they create value. The way towards sustainability is to add extra value to the everything from interior design, product innovation, marketing, and services already existing. The companies should learn that they can minimize the consumption of goods but increase total consumption at the same time.

All this poses a significant challenge to the current mindset of the managers of most companies. They have to learn that the next innovation frontier is about breaking away from resource dependence, decoupling growth and consumption, and prolonging product life cycles .

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Three Types Of Innovation. Here’s How To Manage Them

Three Types Of Innovation. Here’s How To Manage Them

“Dreamers are mocked as impractical. The truth is they are the most practical, as their innovations lead to progress and a better way of life for all of us.” ― Robin S. Sharma

With a view of generating revenue immediately from new products, a firm should customize the process of product development for different kinds of innovations. For a company the biggest challenges aren’t in coming up with big ideas but in the organizational and management issues that these new ideas bring along.

No matter what a company is dealing in, companies strive to create innovative products and services adequately and accurately.  

“Chance favors the connected mind.” ― Steven Johnson

For an individual to to bring new ideas to market, create more realistic testing and growth expectations and better manage their innovation pipelines, it is important to identify the types of innovations, needs and the correct approach to nurture and grow the type of innovation.

THE THREE TYPES OF INNOVATIONS

To prolong their stay in the market, companies need to come up with sustaining products and services. Sustaining innovations in products or services help any organization raise the bar enough to stay in the game. These innovations can sometimes be thought of as modification of an already existing product.

To significantly up the level of game within an existing category a company should come up with remarkable offerings. The product should be such that seeing it, customers couldn’t help but want it–over time making it the best-selling product.

“Progress is made by lazy men looking for easier ways to do things.” ― Robert A. Heinlein

When we think about an innovation, many of us have some sort of ideas in our mind. Such breakthrough ideas are called disruptive innovations because they disrupt the current market behavior, rendering existing solutions old-school, transforming values, and bringing previously marginal customers and companies into the center of attention.

The Social media could be considered a disruptive innovation within sports. More specifically, the social media has radically changed the way that news in sports circulates nowadays. Social media has created a new market for sports that was not around before in the sense that players and fans have instant access to information related to sports.

“In a world of change, the learners shall inherit the earth, while the learned shall find themselves perfectly suited for a world that no longer exists.” ― Eric Hoffer

To help explain the difference between these three types of innovations, let’s look at the coffee industry. Maxwell House came up with a dark roast version of coffee, it introduced a sustaining innovation. A new flavour was only a variation on their existing products.

A breakout innovation was General Foods’ line of International Coffees, which added connoisseur of fine flavors to the instant coffee category and elevated the at-home coffee experience. And Starbucks has obviously been a disruptive innovation, turning coffee into a destination experience worth paying a lot more for.

“Innovation is the specific instrument of entrepreneurship…the act that endows resources with a new capacity to create wealth.” ― Peter F. Drucker

In a given category, disruptive innovations come first and are then followed by a series of progressive innovations, with sporadic breakout hits interspersed. Eventually, the market is disrupted once again, starting the cycle anew.

Although  disruptive innovations have the potential to yield the greatest benefit to a company, it is not necessary that it will lead to immediate market success. Because disruptive offerings differ significantly from the existing products, they often require time to gain market acceptance.

“You have to take your own bold approach, and if you do you will be rewarded with success. Or calamitous failure. That can happen too.” ― Steven Moffat

Analysis of revenue and consumer buying patterns:

  • Sustaining: Immediately moderate, then tapering off.
  • Breakout: Rapidly strong, then quickly dropping to a lower level.
  • Disruptive: Longer gestation period leading to exponential growth.

For disruptive undertakings, success typically requires different development processes,

different approval and funding mechanisms, and different performance expectations. At

times, work on a disruptive innovation gets stalled in a system that is optimized for the creation of sustaining offerings. For the success of a project a company should tailormade their approach depending on the goals.

“Innovation is an evolutionary process, so it’s not necessary to be radical all the time.” ― Marc Jacobs

To support the ultimate goal of generating immediate revenue, companies should classify each of its new product concepts within the framework of sustaining, breakout, or disruptive. This allows a company to manage risk and reward at a portfolio level.

Categorizing innovations using this framework is an effective way to ensure that target outcomes are in line with the expectations. Companies are able to focus their innovation efforts by clearly stating that they are prioritizing the development of breakout products and consciously minimizing the exploration of disruptive opportunities.

“Do not get obsolete like an old technology, keep innovating yourself.” ― Sukant Ratnakara

 

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Food Processing Sector

Food Processing Sector-“priority sector” in India’s Make in India Programme

India is one of the quickest growing economies in the world. India has climbed 30 ranks in the World Bank’s ease of doing Business rankings 2017 and was ranked number 1 in the world in 2016 in greenfield investment. The government of India is undertaking a range of transformational initiatives as a result of which India is also rapidly progressing on the Global Innovation Index, Global Logistics Index and Global Competitiveness Index. World Food India (WFI) was a gateway to the Indian food economy and an opportunity to showcase, connect, and collaborate.

“World Food India 2017”

A global event to facilitate partnerships between Indian and international businesses and investors held in India from 3rd Nov 2017 to 5th Nov 2017. World Food India 2017 was organized by the Ministry of Food Processing Industries, Government of India and was inaugurated by Honourable Prime Minister Narendra Modi at Vigyan Bhavan in New Delhi on 3rd Nov 2017. World Food India 2017 hosted the largest gathering of investors, manufacturers, producers, food processors, policy makers, and organizations from the global food ecosystem to provides opportunities for both investment and trade in the food processing sector for leading Indian and International companies.

Food Processing Sector is the”priority sector” in India’s Make in India Programme. India is now the most preferred investment destination in the Food processing Sector because 100% Foreign Direct Investment (FDI) is now permitted, for trading, including via e-commerce, of food products manufactured in India. As an incentive from the Union and state governments, it has become very easy to obtain loans for food and agro-based processing units, and cold chains at low Interest Rates.

Nivesh Bandhu or investor’s friend is a one of its kind portal launched by Government of India to bring together information on Central and State Government policies and incentives provided for the food processing sector. It is also a platform for business networking, for farmers, processors, traders, and logistics operators.

 

What does it mean to have a copyright? How do you get something copyrighted?
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Copyright in the Digital Age

Copyright in the Digital Age: A Vital Tool for Artists

The modern Internet and Digital age has drastically changed the landscape of art industry. With the emergence of digital art software technology artists can create more work and can easily circulate their art regardless of their location.

Internet exposure has brought art to people all over the world, dramatically increasing the demographic and target audience. By simply designing an attractive website and by posting art in online stores, an artist can reach millions of people all from his home. An artist can serve as an inspiration for many budding artists throughout the world by posting tutorials and videos to share his knowledge.

In addition, potential clients and employers from anywhere can easily see the  portfolio of an artist and contact him with only a few mouse clicks.

In the face of technological advancement, copyright law has undergone continuous evolution. “Copyright” provides exclusive rights to the authors and artists in order to encourage the production of creative works. These exclusive rights are balanced by a range of limitations and exceptions that permit some uses of copyrighted works without the need for authorization. Copyright assures authors the right to their original expression, but encourages others to build freely upon the ideas and information conveyed by a work.

In this era of Internet and digitalization, copyright is an essential tool for the survival of an artist as it protects his creation and career. An artist may be too inspired by the work of another artist that he intentionally or unintentionally take on qualities of that artist’s work and fine line between inspiration and copying is often crossed.

In many cases, the aspiring artists may then too closely copy the style of an established artist and thus offer clients similar works at a much cheaper rate.

With modernization and computer revolution, Digital Piracy and Copyright Infringement has become very easy. So education and awareness about Intellectual Property infringement is something that is very important, especially in the art industry. An artist puts a lot of time and efforts in creating an art and how can anyone simply claim it as their’s and use it for their own needs without any permission granted whatsoever. Without a Copyright, art is susceptible to infringers.

Protect your Art by filing a copyright today.